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Introduction and Purpose
Purepost Inc., established in 2017, embarked on a mission to revolutionize the transition of military personnel to civilian careers. The company aimed to simplify the process by converting military experience into civilian job skills using a proprietary database and translation framework. This initiative was designed to bridge the gap between military service and civilian employment, providing veterans with a smoother transition and making their skills comprehensible to potential employers.
Purepost 2017 Identity
Purepost was founded as a Public Benefit Corporation by a group of veterans and veteran advocates. Our core mission was to offer cloud-based software solutions that could translate military service into civilian job titles and descriptions. This translation was intended to facilitate veterans' integration into civilian careers and help companies harness the valuable skills and experiences of veteran talent. By providing accurate job title translations and detailed descriptions of veterans' capabilities, Purepost sought to reduce the barriers veterans faced in the job market and improve their employment prospects.
Vision, Purpose, and Mission
Purepost's foundation was built on a clear vision, purpose, and mission:
- Vision: To ensure that every veteran is employed with a sense of purpose through the creation of a Purepost professional identity.
- Purpose: To deliver top-notch solutions tailored to the needs of veterans, helping them navigate their career transitions successfully.
- Mission: To lead the development of cutting-edge technology solutions that aid veterans in translating their military experience into civilian career opportunities.
The Initial Problem
Transitioning from military service to civilian life presents significant challenges for veterans. One of the primary issues is the language barrier between military experience and civilian job requirements. Veterans often struggle to articulate their skills and experiences in a way that resonates with civilian employers. Conversely, companies find it difficult to understand and assess the qualifications of veterans, leading to hiring inefficiencies and missed opportunities. This disconnect results in higher hiring costs, longer onboarding periods, and underemployment among veterans.
Solution Methodology
Purepost tackled these challenges by developing a comprehensive solution methodology that combined multi-industry human capital knowledge, a dynamic skills taxonomy, and insights from systems and behavioral sciences. This methodology enabled Purepost to create accurate and detailed translations of military experience into civilian job profiles. By leveraging these diverse fields of knowledge, Purepost developed a system that could effectively bridge the gap between military service and civilian employment.
Learnings from Systems Science
Purepost's approach was deeply rooted in systems science, recognizing that the problem existed within a complex, open system that required innovative solutions. The company employed double-loop and triple-loop learning techniques to identify and address the core issues. This process involved challenging existing assumptions and frameworks, leading to the development of new, more effective solutions. By adopting a holistic perspective, Purepost was able to design a solution that went beyond traditional military code conversion tables and transition assistance programs.
Learnings from Management Science
Understanding both military and civilian organizational structures was crucial for Purepost. This knowledge allowed the company to build detailed job specialization and skills crosswalks, which facilitated accurate translations of military roles into civilian job titles and descriptions. Purepost's approach accounted for the complexities and nuances of military service, including different branches, assignment types, and ranks. By doing so, the company ensured that their translations were comprehensive and relevant, making it easier for veterans to communicate their skills to civilian employers.
Behavioral Science Insights
Early research conducted by Purepost highlighted the need for a Hybrid Civilian Skills Library to correlate military skills with their civilian equivalents. This library was essential for accurately translating the diverse range of skills acquired during military service. Additionally, Purepost developed a formula for calculating Veterans' Professional Human Capital Value (VPHCV). This formula aimed to quantify a veteran's economic value in civilian terms, providing a clear and compelling way to articulate their worth to potential employers.
Proprietary Technology and Framework
At the heart of Purepost's solution was a proprietary technology database that supported a Skills Strataplex and Cross-Industry Translation Framework. This system organized leadership levels and skill types within both military and civilian operating structures, enabling instant and precise translations of military experience into civilian job skills. The database was continuously updated and refined, ensuring that it remained relevant and accurate as both military and civilian job markets evolved.
Hybrid Civilian Skills Library
The Hybrid Civilian Skills Library was a cornerstone of Purepost's solution. It was populated with leadership and technical skills that spanned various industries, supporting the translation of military occupational specialties into civilian equivalents. The library included over 25,000 military-to-civilian job correlations and 300,000 civilian resume statements, mapped to relevant skills. This extensive database allowed Purepost to provide highly detailed and specific translations, enhancing the accuracy and usability of their solutions.
Progress and Future Outlook
By 2024, Purepost had established itself as a unique and innovative organization, offering disruptive products that significantly impacted the veteran job market. The company continued to refine and expand its database, integrating all branches of the military, including the newly established Space Force. Purepost's ongoing efforts aimed to enhance their translation capabilities further, making it even easier for veterans to transition to civilian careers and for companies to tap into this valuable talent pool.
Community and Corporate Impact
Purepost's work had a profound impact on both the veteran community and the corporate world. Veterans benefitted from more accessible and transparent career transitions, resulting in higher employment rates and job satisfaction. Companies, on the other hand, gained access to a previously underutilized talent pool, improving their hiring efficiency and workforce diversity. Purepost's solutions also contributed to broader societal benefits by reducing veteran unemployment and underemployment, promoting economic stability, and fostering a more inclusive job market.
Testimonials and Success Stories
Numerous veterans and corporate partners shared testimonials and success stories, highlighting the positive impact of Purepost's solutions. Veterans reported greater confidence in their job searches and higher success rates in securing meaningful employment. Corporate partners praised the accuracy and utility of Purepost's translations, noting significant improvements in their ability to identify and hire qualified veteran candidates.
Conclusion
Purepost Inc. stands as a testament to the power of innovative thinking and a multidisciplinary approach in solving complex societal issues. By addressing the language barrier and skills transparency problems faced by veterans, Purepost has created a pathway for smoother career transitions and more efficient hiring processes. The company's commitment to continuous improvement and adaptation ensures that they remain at the forefront of veteran career transition solutions, positively impacting countless lives and contributing to a more inclusive and efficient job market.
